Rebranded Failure

Bob Gallagher — MTWX Editorial Team
A Thursday Reflection

Why Trump’s ‘Deals’ Were Never Deals — Just Distractions

Tear it up. Stir the chaos. Re-sign the same deal. Call it “historic.”
That’s how policy gets turned into a headline — and how trust quietly dies.

“You can’t get tariffs below zero. That’s what it was already.”
— Justin Wolfers

Trump promised transformation.
What we got was the USMCA — a rebranded NAFTA.
Same tariffs. Same exclusions. Same framework.

But now, we were supposed to clap — because it had a new name.

Ask the farmers who couldn’t export.
The auto workers who paused hiring.
The small business owners who postponed growth.

No one got clarity.
They got a rebrand — for the cameras.

This is the formula:

From NAFTA to Vietnam to Australia — it’s always the same show.
And the audience is always the one paying.

We lose stability.
We lose trust.
We lose time — the most precious thing of all.

We’re not just tired of being lied to.
We’re tired of being played.

We’re not here to clap for illusions.
We’re here to expose them — and ask what real leadership would look like.

Then join us.

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Questions or comments?
📩 Email me directly at Bob.Gallagher@MTWX.ca